Development · Marketing · Infrastructure · AI

Николай
Овчинников

I build and promote digital projects: websites, ad campaigns, infrastructure, and AI-powered products.

20+years in IT
360°from code to server
AIin real workflows
STATUS / 2026 In progress
Currently focused on
  • 01
    Jura family productsCMS · Work · Server Guard
  • 02
    AI for developmentIntegrations · agents · automation
  • 03
    CybersecurityResearch · practice · training
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WEB DEVELOPMENTDIGITAL MARKETINGGOOGLE ADSSYSTEM ADMINISTRATIONAI AUTOMATION
01 / About me

Connecting development, marketing, and engineering infrastructure.

For over twenty years I've been building websites and web services, promoting them, growing server infrastructure, and helping projects stay fast, resilient, and secure.

I connect development, online marketing, analytics, advertising tools, and AI automation — from the first idea and first visitors to a stable, working product.

More about me
20+

years of hands-on experience in web development, administration, and digital products.

02 / Expertise

What I can
take off your hands

I join a project at the level it needs — from a single technical task to full-scope development and support.

01

Web development

Corporate sites, online stores, services, and custom integrations — from architecture to launch.

02

Servers and infrastructure

Setup, migration, optimization, monitoring, backups, and ongoing support for Linux servers.

03

Marketing and promotion

Targeted ads, Google Ads, TikTok, YouTube, campaign analytics, and training on ad tools.

04

Cybersecurity

Audits, incident investigation, post-breach cleanup, configuration hardening, and risk reduction.

05

AI and automation

Embedding AI into workflows — tools for content, development, analysis, and internal operations.

04 / Marketing and advertising

Building a site isn't enough.
You need to bring people to it.

I'm an expert in marketing and website promotion. I set up ad platforms and teach how to use them deliberately — with a real understanding of audience, analytics, and campaign economics.

01

Targeted advertising

Social media promotion: audiences, creatives, hypotheses, retargeting, and result tracking.

02

Google Ads

Search, shopping, and display ads: campaign structure, ad copy, feeds, optimization, and analytics.

03

TikTok and YouTube

Ad campaigns and video promotion tailored to the platform's format, audience behavior, and project goals.

04

Training

I explain how to work with ad accounts on your own, read the metrics, and make decisions based on data.

05 / My own products

Projects that
solve real problems

I'm building my own ecosystem of tools for websites, servers, team collaboration, and educational projects.

OPEN SOURCEРазвивается
01

JuraCMS

Лёгкая система управления сайтом с классической установкой и современной административной панелью.

GitHub ↗
SECURITYВ разработке
02

Jura Server Guard

Панель мониторинга, диагностики и защиты серверов с сигнатурами инцидентов и контролем состояния.

Подробнее ↗
PRODUCTIVITYАктивный
03

JuraWork

Система управления проектами и задачами с командной работой, вложениями, учётом времени и ИИ.

Открыть проект ↗
EDUTAINMENTЭксперимент
04

JuraLand

Научно-популярный цифровой мир об острове динозавров, объединяющий историю, образование и сообщество.

Перейти на сайт ↗
06 / Approach

Not just
"build a website."

Value shows up when interface, code, promotion, analytics, infrastructure, and process all work as one system.

Tell me about your task
01

Understand the task

I start with the context, constraints, and the outcome the business or user actually needs.

02

Design the system

I choose a solution with maintainability, security, development speed, and real resources in mind.

03

Build and verify

I put together a working version, test the critical scenarios, and make sure the launch holds up.

04

Keep evolving it

I document decisions, keep an eye on the system's health, and help the product evolve without chaos.

07 / Education and research

Practice gets stronger when it can be explained and verified.

I teach at the Department of Artificial Intelligence and Mathematical Modeling, Faculty of Cybersecurity and Information Technology. I prepare practical and methodological materials and research methods for protecting multimedia data and digital watermarking.

CybersecuritySystems analysisWatermarkingTeaching materials
08 / Journal

Practice
and notes

All posts
Как создать или обновить GitHub Personal Access Token для работы с приватным репозиторием
Практика

Как создать или обновить GitHub Personal Access Token для работы с приватным репозиторием

В этой инструкции разберём, как создать новый Fine-grained Personal Access Token, правильно настроить его разрешения, заменить устаревший токен на сервере и устранить распространённые ошибки авторизации.

Read ↗
09 / Contact

Got a task
that's ready to be solved?

Tell me about the project — let's figure out what needs doing now and how to set up the next stage.

Start the conversation